Last updated on April 16, 2022 - My Free Marketing newsletter 👀
A few weeks ago I was in Russia to speak at a conference. I spent a lot of time with a really impressive group of guys. I've joked in the past that I am "moderately rich". These guys were much richer than me.
It was a fun and interesting experience and I thought I would share some of the insights I gained being around them. (Also check out what I learned on my trip to Cuba.)
1. They do not ask for permission.
In Russia, the trip organizer rented a house in a remote area. A few of the guys didn't like the 1.5 hour commute and lack of internet access. Rather than complain and bitch, and ask if they could stay elsewhere, what did they do? They got a hotel downtown.
Successful entrepreneurs don’t wait for someone else to solve their problem. They take action.
(click to tweet)
2. They look at value, not cost.
They value their time and focus on the things they are exceptional at. Instead of figuring out where to eat dinner one night, one guy asked his assistant to figure it out.
An example in business would be the "marketing person" trying to learn to code even though he should be focusing on marketing and outsourcing his development.
3. They are Authentic.
How many people do you know that start businesses just to make money? They likely don’t know shit about the industry or field and end up quitting. This group of guys created and built businesses they were really interested in.
Two of the guys who sold out for 8 figures talked about how they rewarded their users for actions on the website. Think about how some sites focus on ads, more pageviews, upsells and other monetizations which all benefit the owners. These “good guys” genuinely appreciated people using their website and made the experience reflect that.
Authenticity is the moment your business is the same as your life. It’s pure, unadulterated, clean and truly what you want to represent in the world. These people live that.
Ultimately, being around these millionaires made me examine myself to see where I want to improve.
Before you delete or archive this email ask yourself this question:
How do you feel about these traits in yourself?
Stop and Evaluate.
It was a great trip with a great group of guys + lots of vodka shots.
Noah "your comrade" Kagan
P.s. Leave a comment with your favorite fiction book.