Make $500k/Month Selling Premium Ice Baths (w/ Michael Garrett & Ryan Duey)

Make $500k/Month Selling Premium Ice Baths (w/ Michael Garrett & Ryan Duey)

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Listen to Noah Kagan Presents on Spotify

In today’s episode, I talk to Michael Garrett and Ryan Duey of TheColdPlunge.com. When COVID hit in March 2020, Michael and Ryan had to close their businesses. During that time, Michael noticed there wasn’t a sexy and affordable ice bath on the market.

After lots of trial and error, Michael created a working prototype, bought the domain TheColdPlunge.com and partnered up with Ryan to get the business off the ground. Just 12 months later, they’ve done $3.5M in sales and worked with A-listers like Tony Hawk, Rich Roll, and Aubrey Marcus.

If you’ve ever wanted to learn how to start a thriving business when your backs against the wall, you’ll love this episode.

In this conversation, you’ll enjoy 3 BIG things:

  1. How to leverage “The Entourage Effect” and work with celebs like Tony Hawk and Rich Roll
  2. How to get initial traction (with zero marketing budget)
  3. How to find the right co-founder

And if you enjoy listening to the podcast, I would really appreciate it if you left a review on Apple Podcasts to help more people find out about it. I might shout you out in the next episode!

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