Small Business Month Giveaway | OkDork.com

Small Business Month Giveaway

Start or grow your business in April... and get cool stuff. 😃

Step #1: Grow Your Biz

Leave a comment with the #1 thing you're doing to start or grow your business this month. Think big! Show me ideas, experiments, and RESULTS.

Step #2: Share the Podcast

Please refer at least 1 person to subscribe to the Noah Kagan Presents podcast. Yay!

The more people you refer, the higher your chances to win the grand prize.

Step #3: Leave a Review for the Podcast (Optional)

If you like the show and haven't left a review on iTunes. Please do so šŸ™‚

--

If you do all steps above, I'll PayPal you $1.

And at the end of April, I’ll pick the 5 most impressive comments / results who did all the steps for another prize...

  1. Get flown out to Austin for a day
  2. Put up in moderately affordable hotel for one night (come on!)
  3. Get $1,000 each to spend on their business… ads, tools, whatever
  4. $250 AppSumo credit
  5. Lunch with my favorite copywriter in the world Neville Medhora to help optimize your business
  6. Group workshop where I help you solve your biggest business problems
  7. Meet other entrepreneurs to have accountability and new friends

Ps. We reserve the right to not pay you the $1 if you don't take action for your goal for April or we've given out up to $10,000 already....

Leave a comment below by the end of April! šŸ‘‡

[NOTE: The giveaway is now over.]

266 responses to ā€œSmall Business Month Giveawayā€

Kat
May 2, 2019 at 10:55 am

Here’s the update:
By the way, here’s what I’ve done:
Gotten my NY authority to operate
Sketched out my supplement label
Found a designer
Set up my bank accounts
As soon as I get my credit card I can order product!

Lilia
May 1, 2019 at 9:17 am

#1 THING I did to grow my business this month: tempusplanner.com
I send out 30 pitch emails via HARO (an awesome tool to score media mentions) to journalists and bloggers to get my product featured.
Results:
As of now, I received one response - I'M. SO. EXCITED!!!
The habits of successful people...They Start Small.
Thank you, Noah, for putting out " Only listen when struggling" I really needed to hear that.
Stay Well,

Greetings from Boston

Daniel
April 30, 2019 at 11:24 pm

Hello

Update my small business # 1 thing

I made the recording and editing of 16 hours of my lessons to make videogames, in video courses.

I started connecting people on my Instagram and Facebook. But I only have 50 new people on my social networks.

I do not know, I think this is not enough to win, but I want to thank you for pushing me all this month to succeed.

This May, I think I can give all my time to engage people and sell my courses. Remember, all this is to invest money on my company 043 Imagine, and make my video games.

Good luck to all of you here, and make your goals a true reality!

Jennifer Simpson
April 30, 2019 at 11:17 pm

I was a student of Ramit's IWT program. I opted for the bonus and I loved your talk. It was so inspiring. It took me from a dead end job to a thriving personal chef business. My personal chef business elevated to a private chef gig. This year things took a shift. I am faced with changing my business. I decided to try to blog and perhaps do phone call consults. I worked really hard developing these two recipes. I actually published them on my blog. I know it needs photos and what not but done is better than perfect. My clients have me traveling between SF and Dallas, Texas. I really love Texas. BTW one of my favorite things I make for my clients is a full on balls to the wall taco bar:-)
I even make my own salsa's and brisket that make a Texan blush.
On a side note-My husbands family lives in Toronto Canada and I was just there for Passover. I was totally inspired my family member. They kept asking me questions about changing their diets and I was empowering them with yummy food that can fit with their dietary requirements. I am just trying to scale and am having difficulty doing so. BTW-I was a subscriber to app sumo. I had it for months. My website is with wix and I tried trouble shooting for a long time. Finally, a member of your team informed me that it wasn't going to work. oh well- lessoned learned. I have my blog now on word press. I hope to use your product again with that platform.

Raiza Victoria
April 30, 2019 at 11:02 pm

Hi great Naoh! First of all many thanks for that $1 which worths thousands, may be millions, for me, coming from you! I really appreciate the opportunity you give me, to help me grow my business. I am really excited for that. Even though I didn't reach exactly the 5000 people on my mail list, I feel I made a huge step on growing it. Oh I reached 4000 wow!! That's really amasing, since my second goal was to send them great value content, and I am sure I did it, for I have received dozens of mail replies thanking me and asking for more. You know my biz consist on teaching online pastry and baking? Do you know how difficult it is to enroll people in such activity, since they cannot taste or even smell what I am baking? I feel very proud to receive answers telling me they have prepared my recipes and they are doing better than ever!! I clap myself lol, I feel so excited about this!! I really think I am reaching my goals. May will be a very decisive month, besides it is my 64 birthday. Can you believe me? I have never felt younger with this project I am developing. My dream come true, same as the dream of meeting you, that I know it will be very soon!! Hugs and kisses Noah. Keep on doing that great job!!

LIlia
April 30, 2019 at 10:59 pm

#1 THING I did to grow my business this month: tempusplanner.com
I send out 30 pitch emails via HARO (an awesome tool to score media mentions) to journalists and bloggers to get my product featured.
Results:
As of now, I received one response - I'M. SO. EXCITED!!!
The habits of successful people...They Start Small.
Thank you, Noah, for putting out " Only listen when struggling" I really needed to hear that.
Stay Well,

Greetings from Boston

Doc
April 30, 2019 at 10:21 pm

I am outsourcing a large portion my online business in order to scale and free up more time for me to be creative and make more stuff to sell.

Lu Doan
April 30, 2019 at 8:59 pm

Long time listener and fan. Love your style.

We are always experimenting. The one thing that worked best this month to grow our revenue is using automation, based on user behavior, to convert free users to paid users. We saw a 3x growth in conversions from free to paid users. We plan to double down on that strategy along with deeper dives/use of predictive analytics to grow our business.

Damien Schmitt
April 30, 2019 at 8:14 pm

Noah, love that you mentioned Bob Goff in your latest podcast. In April I’ve been trying to love my wife more, take her on dates and stuff because happy wife, happy business. I’ve also been thinking about the second season of my comic strip, Big Sea Tales. I have plans to slightly change the dimensions of the panels to fit nicely into Instagram - just seems like an ideal platform that people can scroll through the comic strip - seems like it’s made for comics. It would also give me a little more real estate for text. I’ve been drawing up the first strips of the new season. I’m dedicating the first strip of the new season to my boy Noah, Rabbi Can’t Lose. It will come out Monday, May 6 on http://www.bigseatales.com. Thanks for motivating to get back in the water. I really enjoy your podcast!

Robert Edwards
April 30, 2019 at 12:33 pm

I'm staying focused on prize and only attacking the to do list items that matter to the success and growth of my business now, or at least lay a solid foundation for future moves.
Always know the next move.
Purged or delegated the tasks that didn't make this cut; had the most productive couple of weeks ever.

Short comment, gotta get back to it. No distractions.

Matthew Wong
April 30, 2019 at 10:25 am

Get 5-10 Youtube influencers to showcase my hot sauce and launch our very own Youtube channel.

Knowledge Nuggets
April 30, 2019 at 10:06 am

KnowledgeNuggets.org is my platform dedicated to sharing what I am learning from fascinating folks primarily through print and audio interviews.

Past guests include a NASA astronaut, a Nobel Prize-winning economist, and a nine-time New York Times bestselling author. The journey has been nothing short of intellectually stimulating and proof that successful people, when asked the right way and at the right moment, do not mind sharing their expertise with an unknown interviewer!

There is not yet a means of monetization — this is more of a passion project that could become a full-time endeavor. Therefore, instead of rushing to ask for donations from the very small but excited fan base, I have decided to seek sponsors from educational foundations who share a like mind. Such groups shall be considered and approached. The objective is to receive enough financial support in order to cover expenses and continue building, allowing for a (much) better website, travel tech gear, higher-profile interviewees, and an advertisement budget.

Noah, I would cherish the privilege of meeting and learning from you and Mr. Kopywriting Kourse in ATX!

P.S. Steps 2 and 3 have been completed. Screen shots are available upon request.

Joyce
April 30, 2019 at 8:38 am

#1 THING I'm doing to grow my business: Neville's Kopywriting Kourse!

every other week, I'm waking up at 3am to attend Office Hours with Neville (hi from Paris, France!)
every week, I'm posting weekly goals and updates in the new AWESOME members' area

April RESULTS

Traffic to website: +17%

List of subscribers: +16%

Average open rate: stable (55%)

Average click-through rate: stable (23%)

Bank balance: +12%

April EXPERIMENTS

Optimized website homepage newsletter signup --> conversion rate went from 1.77 to 7.21% in 3 weeks
Tested 3 ideas for new product --> some positive feedback but no strong winner, need to keep working
Bluntly asked my audience what they need --> need to find a way to deliver in a manner that works for both me and them
Changed "Start Here" page with "How to..." page and more powerful titles --> need to figure out a way to measure the success of that change but I, for one, love it! :)) It feels much more helpful because the titles clearly state what you're going to learn when you click on each link.
Optimized cornerstone blog post for SEO with Neville's help--> will be monitoring results in the coming weeks
Hired someone to help me with SEO and teach me at the same time --> this is the first time I'm putting more than $100 back into the business. Scared shitless but feel I need to give this a try if I don't want to burn out!
Started making sales calls for side hustle that people keep telling me I should do --> possibly profitable and fun but possibly distracting and boring, need to test and start charging to make up my mind for sure

This is all stuff I've experimented with in April on top of the usual grind (weekly blog post + coaching). I'm tired but having a lot of fun šŸ™‚

KEY BENEFITS of the Kopywriting Kourse

Renewed focus
Accountability
I feel less lonely and more confident I'll find solutions when I need them

Neville (and new sidekick Dan!) really helped me step up my game šŸ™‚

Here's hoping my salary journey resembles the one you shared on YouTubeĀ Noah.

Thanks for everything you do! Now please invite me to Austin!! šŸ™‚

Joyce

Sara Moore
April 29, 2019 at 3:54 pm

I’m getting aggressive with sales funnels and batching content to keep things consistent. I found dedicating certain days to certain tasks helps keep me on track.

Rob Roseman
April 29, 2019 at 3:14 pm

Hey Noah,

I'm a former Chicago Merc futures trader turned Vegas poker pro, now a stay-at-home Dad/entrepreneur.

3 kids (7,5,1)
3 side-gigs/irons in the fire.

All are building momentum, quickly.

1) KickstartReading.com - We teach kids how to read with 2-minute videos, taught by my sister, Lauren (as I Sumo-Ninja the marketing strategy behind the scenes.)
-- We're using the tactics from your episode with Tom Stanford -- reaching out to small/medium Instagram influencers (think homeschool moms and other super parents).
-- Growing every month, and our Amazon Prime video views are skyrocketing.

2) GiftedTesting.com - Created an online directory with my Dad, a psychologist, for parents to find psychologists online who specialize in Gifted Testing.
--- With the help of your boy, Nev and the Kopywriting Kourse, we've tightened up our pitch emails to snag our first yearly paying customer!

3) Launched my own podcast, the Dad the Best I Can Show, talking to other entrepreneurs about their #DadLife!
--- Used some Noah sparked tips (LinkedIn and Instagram reach out) to get JESSE ITZLER on the show, and the guest list grows every day! Drift CEO, David Cancel records tomorrow!

Ok, back to the main gig.....3 kids need help with lego's/video games/snacks.

*Shared your podcast*

Thank you, Noah (Rabbi can't lose)
Rob

Kate
April 29, 2019 at 12:54 pm

I published my book on songwriting and am using your Sleep Sumo blog post to do a giveaway. I have been contacting companies for donations and have gotten responses already. Next step is to contact influencers

Josh
April 29, 2019 at 8:42 am

Hey Noah,
Full disclosure April was a bust but for my I've finally got off my butt to take part in a 30 day funnel challenge that started today. So that's something heading in the right direction.

Bryce Cox
April 29, 2019 at 6:53 am

Love your work Noah, so happy you are back on that podcast life!

The concept behind our idea - Positive change in the world can be funded by finding a mutual win between public demand and worthy causes

What problem are we solving - People want to be the next crypto whale but struggle to get enough volume to change their life when the market rallies.

How are we solving it?
We provide a secure crypto wallet, a countdown timer and a tiny fixed contribution figure. Users send the tiny amount of crypto to the wallet, wait for the countdown timer to end and then a winner is chosen at random (yes we can prove it's random)

the winner gets 95% of the total
A genuine charity that is proven to get results gets 3%
We take 2% to keep the lights on

How are we testing demand?
Our landing page is near finished, we are then going to drive traffic to it via micro influencers on insta and a snappy youtube ad along with good old fashion groundwork.

Check out our progress over at https://whaleraffle.webflow.io/ (not mobile friendly just yet)

I wasnt going to give so much away but I have been appreciating your content for ages now dude. Thanks a bunch!

Bryce Cox
April 29, 2019 at 6:58 am

Shared with my team and left yo self a itunes review homie.

PJ
April 28, 2019 at 6:07 pm

Who's got two thumbs and needs a breakthrough? This guy!
We have a reasonably sized mailing list, thanks to Sumo. Unfortunately, it doesn't seem to resonate with potential customers any longer. It used to be that one mailing of ~1100 would result in 2-3 sales. This isn't too bad, considering the mailing has no cost at this time, and the sales are typically subscriptions. So, they result in recurring sales. Great!

At the top of April, we implemented a new theme for our store, hoping it was more appropriate and had the flow that customers would expect and use. It seems to somewhat better, but traffic is still not converting at rates that make it impressive.

Implementing the new theme had the unfortunate side effect of wrecking the Sumo integration! We didn't even notice until a few weeks later. Yuck.

So, to keep experimenting, we made April the month of implementing Google Shopping Ads as well as some traditional Google Ads.

It has been a month at the School of Hard Knocks, to be sure. The Google Ad costs are only equaling the gross product sales they bring in. That's not how one makes a profit! Oh, and pro-tip, don't enter any Google promotional codes until your Shopping Ads go live-- This can take weeks, and you have very little control over the process. In the meantime, the promotional period starts, leaving you with very little time to take advantage of the ads.

In summary, I know we have a great product, and we've put a lot of work into it. Other businesses have flown past ours in terms of success. It seems we are following the process, but something is missing.

Having the opportunity to directly discuss an action plan, copywriting tweaks, and maybe pointing out some obvious things I'm just not getting could be great!

J Sizzle
April 28, 2019 at 5:19 pm

Yo Rabbi Kagan -

Dig the April challenge. Here's what happened this month.

We're not able to figure out why the fuck, we're not scaling in enterprise sales - for a long time. Here's what we fucking did.

Went back to the market to learn about their problems.

1. Talk to market about their problems they're trying to solve
2. Figure out a channel to get to 30 conversations per week
3. Made over 500 cold calls per week, this past week we finally hit 30 conversations

We're now working on building a simple solution but one that solves one problem really well. Also a more niche solution that our team can build and sell quickly rather than playing the long enterprise solution / sales game.

Levi Jaeckel
April 28, 2019 at 1:05 pm

Hey Noah (and friends!)

I run a training business called Perform24 in Tampa, FL. We handle the offseason training for a variety of professional athletes, as well as local adults that enjoy this style of training. June 28th, 2019 will be our five year mark. Very exciting.

In December, my wife and I had our first baby. High fives! In addition to that, 6-weeks later my right hand (and only) coach took a job offer that came out of nowhere for him. It was one of those offers he couldn’t pass down, and I was excited for him that he jumped on it.

The training industry in notorious for being awful on work/life balance. I knew I wanted to spend time with my baby son during this stage of life, and all the preparation I’d made for my employee to move into a more critical role was no longer an option.

February and March were big transition months. I needed to communicate to our clients that all the changes we’d made up to that point to remove me from the day-to-day workload of the gym were being reversed. Also, I’ve previously run Perform24 by myself and I knew I wouldn’t be able to work those kinds of hours and simultaneously be a productive dad and husband. And, quite frankly, I didn’t want to haha.

To accommodate the new responsibilities on both my personal and professional life, I made some hard decisions on my training schedule. I set non-negotiable availability - which was tough as I’ve traditionally been very flexible with my clients. I no longer train on weekends OR Tuesday afternoons. Equally important, I built a brand new scheduling portal through our website. It integrates directly into my iCal and into our clients’ preferred calendar application. It works great for both me and my clients, and after a few months using this I literally can’t imagine life without it.

Also in April, one of our long time minor league baseball players made his Big League Debut. This was an incredible testament to his work ethic, persistence, and patience. We made a great post about his success on our Instagram (@perform24tampa).

Love reading through the other comments, the community participation is what it’s all about!

Jordan Carroll
April 27, 2019 at 3:53 pm

(leaving this comment a 2nd time because taco emojis and special fonts confuse your blog)

NOAH #RABBICANTLOSE KAGAN,

THANK YOU for putting on this contest.

Awesome to see your community's response. I’ve been a big fan of your content and AppSumo for years. I was first introduced by my friend Sean Tierney who I think you’ve met in the past. Since then I’ve really enjoyed the different formats and subjects you’ve covered. It’s been inspiration for some of the content I’ve created myself.

This contest comes at an interesting time for me. I am a full-time employee of a travel organization called Remote Year and also a digital nomad myself and have my own business which I describe below. I’ve been traveling internationally and domestically, without a ā€˜home’ for almost 1 year and 3 months now - and working remotely for about 5 years (mostly in the US).

Through that time I’ve started multiple businesses (all of which have not succeeded to the level I’d like), worked for a fortune 50 company, and startups with both 2 employees and 150 employees.

I’ve always had side hustles and explored passions and hobbies outside of work (salsa, boxing, stand-up comedy, learning Spanish, long distance running, etc). I believe that experimentation is something that allows me to grow and garner higher levels of self-awareness about what I want to do. I’ve heard you speak about this topic as well as folks like Tim Ferriss, Gary Vee, and other high level entrepreneurs who everyone seems to listen to — and it’s too real.

Through that experimentation I’ve landed in a nice niche of the remote job coaching space. My passion for personal and professional growth through travel led me to create a coaching practice to help people find, prep, apply, interview, and land fully remote jobs.

I’m NOT interested in helping people become freelancers or start their own businesses, but to gain the ability to capitalize on the growing movement of FROGS (fully remote organizations), and the remote work movement itself, where 80% of large companies are also increasing their flexible workforce. I help people from the initial stages of knowing what remote job might suit them (even if they’ve never had one before), what websites to look at to find legitimate job listings, how to leverage their network, grow their personal brand, use social media strategically, as well as apply, interview, and follow up to secure a fully remote job that offers more freedom and flexibility in their daily life.

• STEP 1: GROW YOUR BIZ •

My One Thing:

I started building a course to help people find a remote job. It’s called Road to Remote and it incorporates my own personal experiences as well as timely, relevant, research over the course of 15 video modules and personalized coaching support. I believe it to be an extremely valuable asset for my business, and I’ve been studying and implementing many concepts you’ve spoken about. I will highlight those results below…

• STEP 2: SHARE THE PODCAST •

I have shared the podcast on Twitter, Email, and Facebook (including my FB group).

• STEP 3: LEAVE A REVIEW FOR THE PODCAST •

How could I not?!

• IDEAS, EXPERIMENTS, AND RESULTS •

I’ve pulled a few select pieces of content I’ve watched that’s contributed to the impact I want to make with my business, and the strategies and tactics I've used and am going to use while building my course (illustrated below).

• THE MARKETING BEHIND OUR MILLION DOLLAR COURSE •

(https://okdork.com/marketing-strategies/?utm_source=youtube)

- (1) Clear Goal for the Course: By end of month in July I’d like the course to be earning $2.5k in monthly revenue. That will take ~25 new customers per month just buying the course itself. Or multiple variations of clients purchasing the course with an up-sell or add-on coaching packages. I’d like my conversions to be at least 25% of customers to purchase one up-sell package.

- (2) Facebook ads: I shot a ~2 min advert for Facebook advertising as well as am looking for someone to help me actively manage a campaign. I’m planning on starting with my network first as I’ve received a couple hundred inquiries already about the course and I figure launching to those people first would give me some valuable feedback from them before initiating FB ads.

- (3) Landing Pages: Currently have a simple landing page up on my website (https://www.jordanscarroll.com/courses) and am building out the sales landing page on ClickFunnels based on a landing page I used for a course I developed last year.

- (4) Sponsored Newsletters: I have multiple friends (aka Knights of My Round Table) who have agreed to distribute via their newsletters which would reach a few extra thousand people.

- (5) A/B Tests: While the name of my course is set in stone (which you A/B tested with your course), there’s plenty I can A/B test as far as advertisements and email copy/subjects, etc. I have two different main lead magnets to collect emails — one being a ā€œfree checklistā€ the other being a ā€œfree training.ā€ I will be using these two to gauge effectiveness in top of the funnel conversions.

- (6) Email Drip: I have ConvertKit and a modest few hundred newsletter subscribers, but pretty active (~55% open rate). I’m working on my copy for my drip to go out to my newsletter as well as the additional people who have subscribed interest in the course through my landing page (segmented portions of the list). The course itself will also have a drip that promotes up-sells throughout the duration of someone taking the course and ensuring that they are getting the help they need.

- (7) Email about it Monthly: See above in number 6, same idea.

- (8) Doing Challenges/Podcasts/Guest Posting: Love this idea. I’ll be going on multiple podcasts to announce the launch of the course and am brainstorming potential challenges to bring up. I have a couple guest post articles in the works too. I also want to leverage the power of Quora to answer questions about remote work and finding remote jobs and use my Quora profile as another top of the funnel landing page.

- (9) Case Studies: I have a few dozen case studies from my personal coaching practice and past course/content that I will be able to include. I’m also leveraging a ā€œfreeā€ version of the course to a select focus group within a couple highly targeted communities. By giving it to these people for free I am asking for testimonials and case studies to build out of their progress. I also have the opportunity to up-sell these people once they are given the course for free.

- (10) Urgency: Most of my urgency will be created during launch with a discount for the first week (or two weeks?) of the course launch. I haven’t decided that but it will be close to 40% off for that initial time period.

- (11) Conference: I’m going to the runningremote.com conference in Bali this year as well as the Nomad Cruise in November. Both of these are highly targeted events for my audience and will provide opportunities for me to collaborate and create content. One of my favorite things to do is interview people (as you also do well, Noah). From those interviews I can create bite size content that can serve as content marketing and SEO for my landing pages.

• 2018 MARKETING STRATEGIES •

(https://www.youtube.com/watch?v=xaU09TNwaok&t=19s)

- (1) Owning a Facebook Group: At the moment I own a Facebook community, and although it’s very small (under 50 people), the initial idea isn’t to grow exponentially — it’s to create a high value community of high achievers who can serve as ā€œKnights of the Round Table.ā€ We are also integrating the branding from the Facebook group into webinars and some external communication. But our biggest priority is to increase the engagement of the smaller group of people first before we scale it out. We plan to also leverage the community to throw an event at some point in the next year which details are being finalized soon.

- (2) LinkedIn More Important Than FB or Twitter: Couldn’t agree more. In August of 2017 LI launched their native video feature and I hopped on it. For the past year and a half I’ve been creating a LinkedIn video series that’s amassed hundreds of thousands of views total - but more importantly opened gateways to partnerships, opportunities, and clients. It’s been a fantastic way to grow a personal brand too.

- (3) YouTube is Going to Be Even Bigger: Also agreed. I have been posting on Youtube for some time now, most recently any interviews I do, my video series that’s been focused on LinkedIn, and conferences/events I go to. I’m working on expanding my YT presence and watched a video of yours (and listened to a podcast) about YT and re-developed a lot of my thumbnails, my cover art, description, and the text that accompanies each of my posts.

• PRODUCTIVITY TIPS •

(https://www.youtube.com/watch?v=nDgGeez0hOk&list=PLLb8lCtSZDWeQOrpqlrJHeYiq5Ag7a78-)

- (1) I used Quicktime to record all of my course videos and explainers.

- (2) I sped up my mouse speed on my computer and it’s funny how those micro seconds add up as I find I do a lot of scrolling and clicking while formatting the course and uploading the videos and resources.

- (3) I created filters for dozens of my personal and work emails in gmail, a few examples: Uber receipts, AirBnb, and daily notifications that are not urgent. My inbox has thanked me immensely and it allows me to spend more time on the course.

- (4) Also — I took a lot out of your Virtual Assistant videos - whether Hire Right the First Time or Why You Need a Virtual Assistant. I’ve focused mostly on saving time by hiring a videographer. I created SOP’s, video tutorials and repeatable processes with time stamps and instructions for how my videographer edits videos. It’s saved a ton of time and I’ve used him for my course videos as well as other projects.?

• I <3 APPSUMO •

Also... AppSumo is an entrepreneurs' candy to a fat kid. Love what ya’ll are doing there and have succumbed to many a great deals, including: Ā Ā 

- (1) Dubb
- (2) GDPR Tracker
- (3) Botletter
- (4) Serpstat
- (5) Lumen5Pro
- (6) Stepshot
- (7) Startups.co
- (8) Viral Loops
- (9) PromoRepublic

• CAN I BUY YOU BREAKFAST TACOS IN AUSTIN? •

Lastly, just thanks again man.

You provide a ton of value in a humble yet inspiring way. You give people actionable advice, not the bullshit fluff that is far too common in your industry these days. When you come from that authentic place it means so much to all your fans.

My pitch to you is two fold.

I don't want to be a taker in this situation, and want to at least offer something to you. Because you're already offering an insane amount of value in this contest, I'd love to present the following two things, which however insignificant, I hope provide context to my appreciation for your offer:

1. Breakfast Taco's on me! I've never been to Austin (although I've lived in Portland, OR which I hear is close?). Would be grateful to take YOU out to a meal to your favorite spot during the time that you fly all of us out. I'll buy everyone's tacos.

2. I’ve got a couple of good friends in Austin I can stay with, you won’t have to worry about footing my hotel bill.

Thanks for the consideration, and either way looking forward to pushing myself the next few months to make this happen. Would be amazing to have you and some other dope folks in my corner.

Be Epic,

Jordo

Jordan Carroll
April 27, 2019 at 3:43 pm

???? #????????????? ?????

THANK YOU for putting on this contest.

Awesome to see your community's response. I’ve been a big fan of your content and AppSumo for years. I was first introduced by my friend Sean Tierney who I think you’ve met in the past. Since then I’ve really enjoyed the different formats and subjects you’ve covered. It’s been inspiration for some of the content I’ve created myself.

This contest comes at an interesting time for me. I am a full-time employee of a travel organization called Remote Year and also a digital nomad myself and have my own business which I describe below. I’ve been traveling internationally and domestically, without a ā€˜home’ for almost 1 year and 3 months now - and working remotely for about 5 years (mostly in the US).

Through that time I’ve started multiple businesses (all of which have not succeeded to the level I’d like), worked for a fortune 50 company, and startups with both 2 employees and 150 employees.

I’ve always had side hustles and explored passions and hobbies outside of work (salsa, boxing, stand-up comedy, learning Spanish, long distance running, etc). I believe that experimentation is something that allows me to grow and garner higher levels of self-awareness about what I want to do. I’ve heard you speak about this topic as well as folks like Tim Ferriss, Gary Vee, and other high level entrepreneurs who everyone seems to listen to — and it’s too real.

Through that experimentation I’ve landed in a nice niche of the remote job coaching space. My passion for personal and professional growth through travel led me to create a coaching practice to help people find, prep, apply, interview, and land fully remote jobs.

I’m NOT interested in helping people become freelancers or start their own businesses, but to gain the ability to capitalize on the growing movement of FROGS (fully remote organizations), and the remote work movement itself, where 80% of large companies are also increasing their flexible workforce. I help people from the initial stages of knowing what remote job might suit them (even if they’ve never had one before), what websites to look at to find legitimate job listings, how to leverage their network, grow their personal brand, use social media strategically, as well as apply, interview, and follow up to secure a fully remote job that offers more freedom and flexibility in their daily life.

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I started building a course to help people find a remote job. It’s called Road to Remote and it incorporates my own personal experiences as well as timely, relevant, research over the course of 15 video modules and personalized coaching support. I believe it to be an extremely valuable asset for my business, and I’ve been studying and implementing many concepts you’ve spoken about. I will highlight those results below…

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I have shared the podcast on Twitter, Email, and Facebook (including my FB group).

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How could I not?!

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I’ve pulled a few select pieces of content I’ve watched that’s contributed to the impact I want to make with my business, and the strategies and tactics I've used and am going to use while building my course (illustrated below).

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(https://okdork.com/marketing-strategies/?utm_source=youtube)

- (1) Clear Goal for the Course: By end of month in July I’d like the course to be earning $2.5k in monthly revenue. That will take ~25 new customers per month just buying the course itself. Or multiple variations of clients purchasing the course with an up-sell or add-on coaching packages. I’d like my conversions to be at least 25% of customers to purchase one up-sell package.

- (2) Facebook ads: I shot a ~2 min advert for Facebook advertising as well as am looking for someone to help me actively manage a campaign. I’m planning on starting with my network first as I’ve received a couple hundred inquiries already about the course and I figure launching to those people first would give me some valuable feedback from them before initiating FB ads.

- (3) Landing Pages: Currently have a simple landing page up on my website (https://www.jordanscarroll.com/courses) and am building out the sales landing page on ClickFunnels based on a landing page I used for a course I developed last year.

- (4) Sponsored Newsletters: I have multiple friends (aka Knights of My Round Table) who have agreed to distribute via their newsletters which would reach a few extra thousand people.

- (5) A/B Tests: While the name of my course is set in stone (which you A/B tested with your course), there’s plenty I can A/B test as far as advertisements and email copy/subjects, etc. I have two different main lead magnets to collect emails — one being a ā€œfree checklistā€ the other being a ā€œfree training.ā€ I will be using these two to gauge effectiveness in top of the funnel conversions.

- (6) Email Drip: I have ConvertKit and a modest few hundred newsletter subscribers, but pretty active (~55% open rate). I’m working on my copy for my drip to go out to my newsletter as well as the additional people who have subscribed interest in the course through my landing page (segmented portions of the list). The course itself will also have a drip that promotes up-sells throughout the duration of someone taking the course and ensuring that they are getting the help they need.

- (7) Email about it Monthly: See above in number 6, same idea.

- (8) Doing Challenges/Podcasts/Guest Posting: Love this idea. I’ll be going on multiple podcasts to announce the launch of the course and am brainstorming potential challenges to bring up. I have a couple guest post articles in the works too. I also want to leverage the power of Quora to answer questions about remote work and finding remote jobs and use my Quora profile as another top of the funnel landing page.

- (9) Case Studies: I have a few dozen case studies from my personal coaching practice and past course/content that I will be able to include. I’m also leveraging a ā€œfreeā€ version of the course to a select focus group within a couple highly targeted communities. By giving it to these people for free I am asking for testimonials and case studies to build out of their progress. I also have the opportunity to up-sell these people once they are given the course for free.

- (10) Urgency: Most of my urgency will be created during launch with a discount for the first week (or two weeks?) of the course launch. I haven’t decided that but it will be close to 40% off for that initial time period.

- (11) Conference: I’m going to the runningremote.com conference in Bali this year as well as the Nomad Cruise in November. Both of these are highly targeted events for my audience and will provide opportunities for me to collaborate and create content. One of my favorite things to do is interview people (as you also do well, Noah). From those interviews I can create bite size content that can serve as content marketing and SEO for my landing pages.

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(https://www.youtube.com/watch?v=xaU09TNwaok&t=19s)

- (1) Owning a Facebook Group: At the moment I own a Facebook community, and although it’s very small (under 50 people), the initial idea isn’t to grow exponentially — it’s to create a high value community of high achievers who can serve as ā€œKnights of the Round Table.ā€ We are also integrating the branding from the Facebook group into webinars and some external communication. But our biggest priority is to increase the engagement of the smaller group of people first before we scale it out. We plan to also leverage the community to throw an event at some point in the next year which details are being finalized soon.

- (2) LinkedIn More Important Than FB or Twitter: Couldn’t agree more. In August of 2017 LI launched their native video feature and I hopped on it. For the past year and a half I’ve been creating a LinkedIn video series that’s amassed hundreds of thousands of views total - but more importantly opened gateways to partnerships, opportunities, and clients. It’s been a fantastic way to grow a personal brand too.

- (3) YouTube is Going to Be Even Bigger: Also agreed. I have been posting on Youtube for some time now, most recently any interviews I do, my video series that’s been focused on LinkedIn, and conferences/events I go to. I’m working on expanding my YT presence and watched a video of yours (and listened to a podcast) about YT and re-developed a lot of my thumbnails, my cover art, description, and the text that accompanies each of my posts.

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(https://www.youtube.com/watch?v=nDgGeez0hOk&list=PLLb8lCtSZDWeQOrpqlrJHeYiq5Ag7a78-)

- (1) I used Quicktime to record all of my course videos and explainers.

- (2) I sped up my mouse speed on my computer and it’s funny how those micro seconds add up as I find I do a lot of scrolling and clicking while formatting the course and uploading the videos and resources.

- (3) I created filters for dozens of my personal and work emails in gmail, a few examples: Uber receipts, AirBnb, and daily notifications that are not urgent. My inbox has thanked me immensely and it allows me to spend more time on the course.

- (4) Also — I took a lot out of your Virtual Assistant videos - whether Hire Right the First Time or Why You Need a Virtual Assistant. I’ve focused mostly on saving time by hiring a videographer. I created SOP’s, video tutorials and repeatable processes with time stamps and instructions for how my videographer edits videos. It’s saved a ton of time and I’ve used him for my course videos as well as other projects.?

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Also... AppSumo is an entrepreneurs' candy to a fat kid. Love what ya’ll are doing there and have succumbed to many a great deals, including: Ā Ā 

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- (1) Dubb
- (2) GDPR Tracker
- (3) Botletter
- (4) Serpstat
- (5) Lumen5Pro
- (6) Stepshot
- (7) Startups.co
- (8) Viral Loops
- (9) PromoRepublic

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Lastly, just thanks again man.

You provide a ton of value in a humble yet inspiring way. You give people actionable advice, not the bullshit fluff that is far too common in your industry these days. When you come from that authentic place it means so much to all your fans.

My pitch to you is two fold. I don't want to be a taker in this situation, and want to at least offer something to you. Because you're already offering an insane amount of value in this contest, I'd love to present the following two things, which however insignificant, I hope provide context to my appreciation for your offer:

1. Breakfast Taco's on me! I've never been to Austin (although I've lived in Portland, OR which I hear is close?). Would be grateful to take YOU out to a meal to your favorite spot during the time that you fly all of us out. I'll buy everyone's ?'s.

2. I’ve got a couple of good friends in Austin I can stay with, you won’t have to worry about footing my hotel bill ?

? thanks for the consideration, and either way looking forward to pushing myself the next few months to make this happen. Would be amazing to have you and some other dope folks in my corner.

Be Epic,

Jordo

Jason L
April 27, 2019 at 3:23 pm

Ciao my friend! I almost missed small business April!

This month I had a lot of ups and downs in my music career (getting fired by Aerosmith was a highlight) and it reminds me why I want to explode my Amazon business even more. For Q2 (and this past month) I've been laser focused on creating deadlines and milestones for new product development. I have a text file in my phone of every crazy product or invention or business idea I think of. No matter how crazy it is, I write it down, because I'll read the file every month or so and sometimes those ideas can morph or spark a different idea that is really exciting. Most of my past product creations follow a very chill and natural timeline of development but I want to have 10+ new products by q4 this year so I really have to hold myself accountable to timelines and milestones to achieve that. So far so good!

So far I've created physical file folders that track the status of each product and what is next and when it will be complete. This is turning out to be more effective than using Evernote because software can be ignored but a big freakin' file on your desk is there staring at you even when you don't want to work on it.

I'm glad you're creating more regular content lately, always good to hear what you're up to.

P.S. don't paypal me $1, give it to the next homeless guy you see at a stoplight šŸ™‚

JL