Marketing | OkDork.com

How to Create a Marketing Plan: My 6 Step Process

I spent over $100,000 at U.C. Berkeley to get my undergraduate business degree. Here’s the crazy part. I’ve used VERY little I learned from college in my marketing career. Most of my experience creating a marketing plan and developing marketing strategies has come from... Being employee #30 at Facebook (and then getting fired) Growing Mint.com...

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How to Use Retargeting Ads to Gain a 200% ROI

How the hell does Zappos show you ads about the shoes you looked at a few days ago? Your friend just told you about a company a few days ago, and now you’re seeing their ads all over your Facebook News Feed. What’s going on? You almost bought something from Amazon, but decided to leave...

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What I Learned Spending $3 Million on Facebook Ads

The whole Facebook advertising world can be very confusing. Focus on that interest, re-target this demographic, make sure to exclude certain people… good lord, where do you even begin? Over the years, I’ve spent over $3,000,000 buying Facebook ads (see below) — and, before I was fired at Facebook, I helped build their ad system....

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How To Email Any Top Influencer (And Get A Reply)

When Steve Chou first emailed me, I rejected him. But a month later — because of some INSANELY well-written cold emails — Steve won me over. I’m not the only “successful” person Steve has formed a friendship with. Steve has also connected with entrepreneur rock stars like Andrew Warner, Laura Roeder, Amy Porterfield, Ryan Deiss,...

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7 BIGGEST marketing strategies for 2017

I'm going to give you actual, proven strategies to market your business in 2017. No B.S. No clickbait. No tricks. I'm going to show you 7 tactics I'm actually using to grow my businesses this year — including my 8-figure business Sumo Group.

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How I Grew Mint.com from Zero to 1 Million Users

100,000 users in 6 months. That was the goal Mint.com’s co-founder, Aaron Patzer, set me when I first started as Mint’s Marketing Director. I thought to myself as the nerves began to kick in. “How am I going to achieve that?” Fast forward 6 months and Mint had over 1 million users - 10x the...

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Click here for access to My Marketing Toolkit