Entrepreneur Appetizer #6: Shock Doctrine

Sometimes you have to rebuild to get stronger.

I got this idea from my friend who told me about the “Shock Doctrine” principle.

In other words, you have to have shock the system to start fresh and get stronger.

It isn’t always easy…

Sometimes it means letting go of team members, pivoting your business, and other difficult decisions.

But if your business is struggling (like our business Sumo), shocking the system is how you survive.

In today’s short podcast, I’m sharing six strategies to fix your business.

You’ll learn:

• How to build your company better than ever
• What to do if your business is struggling
• The “Insta-Breakeven” strategy to reduce stress in your business

What’s your favorite strategy? Leave a comment below.