Noah Kagan Marketing & Business Blog

Hola, I am the Chief Sumo at Sumo.com and AppSumo.com, where we help entrepreneurs kick more ass. Before that I was a cubicle monkey at Intel, #30 at Facebook and #4 at Mint. These are my stories on marketing, starting a business, personal improvement and productivity tips.

My latest posts:

5 Tips to Get 195,000 YouTube Views per Month

A few years back, my friend Brian Dean from Backlinko created his YouTube channel. He assumed he could just post in-depth videos and the results would magically happen... But the results never came. Despite hours of hard work, Brian’s video views and subscribers barely budged. So Brian started to experiment: Trying different styles of titles Testing different...

Bo Jackson: A Conversation With the World's Best Athlete

Listen on Apple Podcasts - Listen on Overcast - Download mp3 In the 1980s, the best athlete ever played baseball and football… And then he disappeared from the limelight. He didn’t care about attention. He didn’t care about being famous. In his own words: “If I’m gonna give credit to someone, it’s gonna be my...

The March Show

Listen on Apple Podcasts - Listen on Overcast - Download mp3 I love new technology. From being one of the first to try Uber to helping create the Facebook Ads platform, I’ve tried tons of new technology inventions over the years. My thought with new technology: “If it sounds too good to be true… they’re typically...

How I Used Viral Giveaways and KingSumo to Triple My Email List

Note: This is a guest post from Sam, the founder of Money Nest — a personal finance blog for millennials in the U.K. to make better financial decisions. Having followed Noah for years, I knew one thing... If you want more customers, then email is the BEST marketing channel. To grow my business, I wanted to get...