Noah Kagan Marketing & Business Blog

Hola, I am the Chief Sumo at Sumo.com and AppSumo.com, where we help entrepreneurs kick more ass. Before that I was a cubicle monkey at Intel, #30 at Facebook and #4 at Mint. These are my stories on marketing, starting a business, personal improvement and productivity tips.

My latest posts:

How to Have More Engaging Conversations — with Jordan Harbinger

If you want to have to have epic conversations with anyone — and learn the best conversation starters — Jordan Harbinger is your man. Jordan is the co-founder of the top 50 iTunes podcast Art of Charm… a show that 4 million people listen to each month. 🔊 Art of Charm features amazing stories from impressive guests...

Sales Tips for Your Business and Daily Life — with Anton Sepetov

There’s a huge misconception that sales techniques are only important for slick-haired, sleazy salespeople. WRONG. We all use sales in our daily lives — often without knowing it: Convincing a friend to try a new restaurant 🍲 Negotiating a raise… or a big discount on a product 💰 Closing a huge deal (and getting a big bonus)...

From College Kid to Working with Kendrick Lamar and Tory Lanez — the Story of Sascha Guttfreund

Kendrick Lamar. J. Cole. Tory Lanez. Sascha Guttfreund went from college kid to building Scoremore Shows — and working with some of biggest names in the music industry. Not many people get to brag about being the right-hand man to a Grammy-nominated rapper like Tory Lanez. But Sascha does. we debate (argue) a lot. A post shared by...

Email Marketing Best Practices from a $42 Million Email Company

Some people say email is dead. That couldn’t be further from the truth. Here’s proof. Recently, I tweeted a video to my 57,300 followers on Twitter… 55 clicks. Meh. I was curious how email compared. So I sent an email to 60,251 subscribers with the same video… 3,600 clicks! 😲 In other words, email performed...