November, 2014 |

My Favorite Book of 2014 —Essentialism: The Disciplined Pursuit of Less

I've been reading more this year and so far my favorite has been Essentialism: The Disciplined Pursuit of Less by Greg McKeown. It's so good I bought it for the team at AppSumo so they could all read it. I often talk about having one goal and prioritizing based that goal as a key to marketing....

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Top Talent Acquisition: 4 Steps to Hiring the Best Talent in the World

It’s hard to hire great people. Millions of employers say that every time they need to hire someone new. Recruiting the best people to work with is just like dating: all the best ones are taken! The best employees are already working somewhere! If you are in a committed relationship how hard would it be...

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