Marketing | OkDork.com - Part 3

A Guide to Grow Your Blog (or Any Blog) 10X

A few months ago I saw this goofy looking kid getting his articles ranked high on two of my favorite marketing sites Inbound.org and Growthhackers. His name was Nate Desmond and what he was writing about was extremely impressive. Funny enough on his site was a link to hire him, I did part-time. Since then…

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Why Content Goes Viral: What Analyzing 100 Million Articles Taught Us.

A while back, someone sent me a link to the BuzzSumo website. With a name that includes “Sumo,” I knew it was love at first sight. And the love has lasted. Years later, I still use BuzzSumo regularly. It’s a gold mine of data for analyzing content’s popularity, social growth, and more. #chaching. Because I’m…

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SEO for Beginners – Everything You Need to Know

When I was director of marketing at Mint.com one of the largest ways we grew to millions of users was via Google. Specifically via people searching for relevant terms and clicking through to our site. Over the years SEO (search engine optimization), or the art of getting higher results on Google, has changed significantly. A…

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How to Write a Convincing Craigslist Ad (or You get out what you put in)

How was your weekend? Before I tell you a bit about mine and my semi-viral Craiglist ad, I want to let you know that TODAY I am doing a live AMA from 11:30am EST to 1pm EST at inbound.org. If you’ve ever wanted to ask me a marketing question (or my favorite kind of taco?)…

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How to get your first 100 email subscribers

You ever have one of those friends or acquaintances who you just know will succeed? I’m sure you do. Bryan Harris is one of those people for me. This guy does not stop. He was an early member of Monthly1k and has gone on to be a complete beast creating content, successfully growing his business,…

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What I learned spending $2 Million on Facebook Ads

The whole Facebook ads world can be very confusing. Target this interest, don’t do this hack, make sure to exclude certain people. Good lord, where to even begin. Over the past two years, I’ve spent over $2,000,000 buying Facebook ads (see below) and when I worked there I helped build their ad system. Needless to…

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