Marketing | OkDork.com

What I Learned Spending $3 Million on Facebook Ads

The whole Facebook advertising world can be very confusing. Focus on that interest, re-target this demographic, make sure to exclude certain people… good lord, where do you even begin? Over the years, I’ve spent over $3,000,000 buying Facebook ads (see below) — and, before I was fired at Facebook, I helped build their ad system….

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How To Email Any Top Influencer (And Get A Reply)

When Steve Chou first emailed me, I rejected him. But a month later — because of some INSANELY well-written cold emails — Steve won me over. I’m not the only “successful” person Steve has formed a friendship with. Steve has also connected with entrepreneur rock stars like Andrew Warner, Laura Roeder, Amy Porterfield, Ryan Deiss,…

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7 BIGGEST marketing strategies for 2017

I’m going to give you actual, proven strategies to market your business in 2017. No B.S. No clickbait. No tricks. I’m going to show you 7 tactics I’m actually using to grow my businesses this year — including my 8-figure business Sumo Group.

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How I Grew Mint.com from Zero to 1 Million Users

This article has been updated in 2017 with more spreadsheets, clarity and action from an article I wrote in 2010. 100,000 users in 6 months. That was the goal Mint.com’s co-founder, Aaron Patzer, set me when I first started as Mint’s Marketing Director. I thought to myself as the nerves began to kick in. “How am…

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How You Can Create Content That Generates 400,000 Targeted Visitors

A few weeks ago I bookmarked the article 21 things related to SEO and was blown away by how much I learned. So I tracked down “Backlinko” as he’s known online, aka Brian Dean, and read almost all of his amazing content. His stuff was pure gold so I traded him 50 bratwursts and some…

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What’s Your Normal Email Open Rate?

Before I show you how to get 30% more opens, let me prove something. What’s your normal email open rate?  20%…   30%…    40%…? You may think you have an insanely good open-rate on your emails but… 50%+ of the people ARE NOT OPENING your emails. Why work so hard if only 1 out of every…

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