Archives: Marketing

We Analyzed the 3,000 Most Successful LinkedIn Publishing Posts

173 commentsSeptember 9, 2014

This is a post by Paul Shapiro. Make sure you check out his blog, Search Wilderness and follow him on Twitter.

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LinkedIn has opened the floodgates to a world of content with their new publishing platform and it’s an amazing way to expose your writing to a highly-professional network of readers.

Top influencers are already publishing on LinkedIn, so people are seeking out content on the platform to read. This cannot be said about your typical WordPress blog.

Despite its awesome content marketing potential, The LinkedIn [...]


We Analyzed Nearly 1 Million Headlines. Here’s What We Learned

149 commentsJuly 22, 2014

This is guest post by Garrett Moon, Founder at CoSchedule

Here at CoSchedule, we help our customers plan their blog and social media content on a single drag and drop calendar. This is cool, but what it really means is that we have access to a ton of data about blog headlines, including where those headlines get shared online.

After reaching nearly 1 million blog post headlines in our system, we began wondering about what they could reveal about growing traffic and [...]


the expert curse

94 commentsJuly 15, 2014

at a dinner with my friend tucker i confided with him i was overwhelmed working on okdork.

when you start out in your business and do crazy things or experiment and it works or doesn’t, who cares. there’s no one to watch you fall. you’re just playing around without expectations.

one of my favorite quotes recently relates to this expression. it’s from steve jobs.

“the heaviness of being successful was replaced by the lightness of being a beginner again.”

this speaks it so eloquently.

the [...]


The Samuel L. Jackson Marketing Hack

29 commentsJune 18, 2014

Who clicks ‘forward to a friend’ to a friend these days?

Most people NEVER forward email to friends. People are lazy mofos! (get ‘em Sam Jackson)

Today, I want to show you how you can use this simple and effective technique.

I call it the “Samuel L. Jackson Marketing Hack”

Most people:

1- Read emails in an email client.

2- Have friends. I’m looking at you Neville (Mr. 5000+ friend everyone)

3- Want to send cool things to their friends.

4- Are lazy mofos, as scientifically stated by [...]