Startup Stories: AntiClothes founder, Bryan Hewitt

October 9th, 2008 17 Comments Noah

I thought it would be interesting to interview some other people doing start-ups. I am sure many of you have seen all the shirt companies out there, Threadless (they rule), Busted Tees, etc…So to find a new one launching I was a bit skeptical. Let’s here what the founder of AntiClothes, Bryan Hewitt has to [...]

How to Usability Test your Site for Free

September 16th, 2008 16 Comments Noah

At Facebook we never did testing or looked at analytics. At Mint, Aaron (CEO) was very very methodical and even flew in his dad who is a usability expert. We did surveys, user testing and psychological profiles. This was extremely useful in identifying the types of users we may have on the site and especially [...]

Tired of the Cube Life?

August 4th, 2008 5 Comments Noah

While I was in Argentina I was fortunate enough to reconnect with Cesar Gonzalez who I met briefly at a Twiistup in LA. It’s funny at events how you meet so many people, follow up with a few but you never get to know them or care to. Luckily, I got to get to know [...]

Startup Tips: Getting to that first 10,000

June 12th, 2008 No Comments Vinnie

This post was written by the great Vincent Lauria on how they grew Lefora.com so fast.

So how did Lefora get to 10,000 communities in just 3.5 months? I think it can be broken down into just 3 steps:

Solve a Problem
Develop alongside a real audience
Support the early community

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1. Solve a Problem
Research - Not just web [...]

Trendspotting: Chocolate + Bacon

April 17th, 2008 7 Comments Noah

The new Starbucks of chocolate has arrived, Voges Chocolate. The days of us being satisfied with $.50 Hersey bars are numbered. Global competition is forcing prices down to $0 on everything (except gas) and I was extremely pleased to find someone going the other way and charging $7.99 a bar! The one I tried was [...]

The Beer Diet

April 4th, 2008 17 Comments Noah

I love optimizing things and one of my new favorite things is my body. Yay! Sexy Noah time. Anyways, I wanted to highlight beer optimization or “de” optimizing it. For some reason people don’t realize the big fat ugly things they can cut in business / life to make things better but neglect for some [...]