Archives: Business Book Review

Essentialism: The Disciplined Pursuit of Less – Book Review

15 commentsNovember 15, 2014

I’ve been reading more this year and so far my favorite has been Essentialism: The Disciplined Pursuit of Less by Greg McKeown. It’s so good I bought it for the team at AppSumo so they could all read it.

I often talk about having one goal and prioritizing based that goal as a key to marketing. Essentialism is an in depth look at what happens when we put more energy into ONE thing instead of EVERYthing in life and work

@GregoryMcKeown Your book […]


Hooked: How to Build Habit-Forming Products – Book Review

21 commentsNovember 4, 2014

My friend Nir Eyal released a new, fantastic book about customer behavior and products that hook customers right away.  Nir is a fellow start-up founder who has been through it all–and he puts that experience into the book Hooked: How to Build Habit-Forming Products.

I read the whole thing in a few days and found that it’s a perfect fit for the type of content I love: Hands-on, actionable advice that anyone can start implementing right away. If you’re looking for a […]


Smartcuts – Book Review

11 commentsSeptember 13, 2014

You’ll probably see the new book Smartcuts everywhere over the next couple of weeks. When you see it, pick up a copy. It’s an extremely solid book and one of the best I’ve read in awhile. The book “analyzes the lives of people and companies that do incredible things in implausibly short time.”

Shane Snow, the author and a friend, provides lessons from ancient history and recent years that show the “smartcuts” that the best use to achieve lasting success faster. Combined, these lessons […]


If You Don’t Like Your Life, Change It! – Book Review

4 commentsJune 28, 2014

I recently picked up Yehuda Berg’s new book If You Don’t Like Your Life, Change It! Instead of writing up a summary or a regular review, I want to share some of the insights I picked up as I read it. Enjoy!

The size of greatness inside of you is measure by the challenges you overcome.

If you have problems with a co-worker for example, what lesson is that unpleasant colleague here to teach […]