Archive for: June, 2008

How NOT to do Marketing…Microsoft Style

June 18th, 2008 10 Comments Noah

Recently I was trying to sign up for a Hotmail account (forgive me) and I came across this ad for imtalkathon.com blog. Oh interesting, clicked ad, what is this about? Cool? This guy blog is about a guy who wants to chat on IM / email for 30 days to raise money for causes. Relatively, [...]

Learning Viral: What to do when you are NOT Viral

June 17th, 2008 7 Comments Noah

I was thinking about this during a drive about many sites and services that just don’t have a natural or artificial viral component. Some great sites come to mind: Kayak.com, like.com, scribd.com (questionable). link to photo Your Marketing person is thinking: “Shit, I wrote that I do viral marketing on my resume and our site [...]

Startup Tips: Getting to that first 10,000

June 12th, 2008 1 Comment

This post was written by the great Vincent Lauria on how they grew Lefora.com so fast. So how did Lefora get to 10,000 communities in just 3.5 months? I think it can be broken down into just 3 steps: Solve a Problem Develop alongside a real audience Support the early community . 1. Solve a [...]

The Gas Tank Chronicles

June 9th, 2008 30 Comments Noah

Last night I was at a friends birthday party and it was super crowded. And for some reason people love to point out the obvious, “OMG it is so crowded here!” My response is, “really, you don’t say (said with a cute face on).” link to photo Anyways, people complain about gas prices a lot [...]

Startup Tips: How I grew a waiting list of 20,000+ at Mint.com Part I

June 3rd, 2008 40 Comments Noah

Recently I got a question asking “i was curious what methods you used to build a 20k pre-beta email list, and what were the conversion rates for those emails?”` I love Mint.com and if you are not using them for your personal finance then bleh. Anyways, I think for many new startups the largest challenge [...]

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