I was at a super market last night looking at the candy rack near the checkout stand. I looked at a Snicker’s and started realizing it is always the same bar. Nothing has changed. We always talk about making things better, improving, changing and how things get stale. Google.com hasn’t changed their homepage very much and they are doing okay. As well, Snickers bars always cure my hunger.
I guess you can have variations: Snicker’s Almond, Google’s iGoogle homepage and so forth.
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Then I really wonder. When is something good enough Not to change?
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