While I was taking my weekly shower at my friend’s place this morning, I tried out his shampoo. “Wow this shampoo feels so soft and amazing on my hair, maybe I will get a bottle of Finesse for myself, ” I shouted outloud. Then an idea sparked.
If you are a new or young toiletries company, go partner with hotels and offer it for free to guests.
These companies would jump at the chance to cut costs. This would work just as well with any business but you need to target your industry. The same could go for giving away freebies of your stuff to airlines. These are great chances where it makes relevant sense for people to try your product as opposed to seeing you on the bottom isle of the supermarket.