Auren recently introduced me to Ori Brafman the author of The Starfish and the Spider. I was fortunate enough to get an advanced copy and devoured the book. This is going to be the next big business book.
The idea of the book is how leaderless organizations succeed and how to create them. Some of the better known examples include craigslist, wikipedia, mysql, open source programming, alcoholics anonymous, kazaa lite and more…
I have been working with Ori for his online strategy as I like the book so much and want to help get it attention. However, I am just one measely boy. We need your help.
The person who suggests and implements a creative way to get more people to know about the book wins an autographed copy. That’s it. Leave a comment about your strategy and go do it. Deadline is this Tuesday (9/19) by 5pm.