Let me know the first things that come to your mind:
- Free Online Classifieds
- Long Tail
- Purple Cow
- Technical Evangelism
- Latest Tech News
I am guessing most of my readers can get at least 3 out of 5. What this should make you think of is:
Of course most of the things I wrote down are hugely popular so it is easier guess but this applies to everyone who writes online. Think about your vertical, think about your writing topics and think about your writing style.
You need to be the first thing that comes to mind when readers think of certain topics. You need to the leader in your specific area. You need to carve your niche. What about me?
I am still defining that myself. I think I am known for
- creative ideas
- college/youth marketing
- working at Facebook
- being an entrepreneur
I need to cut it down to one. It is okay that I have a few interests and are known for them, but if I can lock down one I would be unstoppable. If you had a heart disease would you go to a generalist or to a cardiologist? You would go to the pro.
Pick your target, write/talk the hell out of it and get known for something.
If you liked this post please write about it on your site or IM/email it to a person it would benefit.