Michael Arrington of Techcrunch.com is a Millionaire!

May 15, 2006 - Get free updates of new posts here

As much as people criticize or adore the articles and insights that come from Techcrunch I just realized that he makes bank. And by bank I mean he is raking in around $85,000 a month. This seems AMAZING for a person who writes on a blog also known as an online diary to generate that much money.

How does he make so much (he is smiling above from making so much money):

1- 4 Sponsored locations on the homepage

4 x $7,500 month = $30,000 month

2- Google Ads

Monthly Reveune = Unknown

3- FMPublishing advertisement sales on the blog Estimated monthly traffc 3 million page views

Cost per 1,000 page views

  • 120×600 ($20)
  • 125×125 ($10)
  • Text ad ($300 per week)

Estimated Revenue @ $5 cpm = $15,000 month

4- Consulting and venture sponsorship

Monthly Revenue = Unknown but a lot.

Total Monthly Revenue = ~$85,000+

Yearly Revenue = $85,000 * 12 = $1,020,000

A few questions this may rise. How accurate are these #s? How much action does he get from women with that bankroll? How did I think about ths ( I was bored and checked his advertising page which got me thinking). Why am I making $0 from my online journal? How can I make my blog make that much?

I don’t have answers to all of the questions but I know what helps Mike now stand out is he has a very valuable audience, is known for producing the news first and writes it in a way that most people can follow. What makes you unique?

Welcome and thanks to all the Digg readers. If you like this posting, subscribe to my rss feed for more. Thanks!