Comments on: Product Positioning and the Roommates http://okdork.com/2006/02/28/product-positioning-and-the-roommates/ A blog about marketing, online communities and other business musings. Come join the fun! Wed, 09 Nov 2011 02:14:19 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Charles Tran http://okdork.com/2006/02/28/product-positioning-and-the-roommates/comment-page-1/#comment-550 Charles Tran Wed, 01 Mar 2006 05:18:49 +0000 http://okdork.com/2006/02/28/product-positioning-and-the-roommates/#comment-550 keep these tips coming! ps: thanks andrew for the pingback, your post helped clarified noah's. keep these tips coming!

ps: thanks andrew for the pingback, your post helped clarified noah’s.

]]> By: Andrew Ferguson dot NET » Blog Archive » All In The Presentation http://okdork.com/2006/02/28/product-positioning-and-the-roommates/comment-page-1/#comment-549 Andrew Ferguson dot NET » Blog Archive » All In The Presentation Wed, 01 Mar 2006 04:19:39 +0000 http://okdork.com/2006/02/28/product-positioning-and-the-roommates/#comment-549 [...] Example #2: From Okdork.com: “Hi I am Noah what’s your nameâ€? “Oh Hey I am Jennifer, are you from around here?â€? “Yea, I grew up in the Bay Areaâ€? “really, where?â€? “Oh in cupertinoâ€? “Nice, are you renting or do you have roommatesâ€? “yea 3 of us live in a houseâ€? “very cool, blah blah blahâ€? and the conversation continues and I score! Sounds like a great thing. What if I told you those 2 other roommates are my parents? Different story huh? Product positioning is how you explain the story to the users and the people you want using your product. [...] [...] Example #2: From Okdork.com: “Hi I am Noah what’s your nameâ€? “Oh Hey I am Jennifer, are you from around here?â€? “Yea, I grew up in the Bay Areaâ€? “really, where?â€? “Oh in cupertinoâ€? “Nice, are you renting or do you have roommatesâ€? “yea 3 of us live in a houseâ€? “very cool, blah blah blahâ€? and the conversation continues and I score! Sounds like a great thing. What if I told you those 2 other roommates are my parents? Different story huh? Product positioning is how you explain the story to the users and the people you want using your product. [...]

]]> By: Joe http://okdork.com/2006/02/28/product-positioning-and-the-roommates/comment-page-1/#comment-548 Joe Wed, 01 Mar 2006 01:54:58 +0000 http://okdork.com/2006/02/28/product-positioning-and-the-roommates/#comment-548 via aim: "i have my own website." "cool." "yeah, in fact it's part of a writer's group that's known for having hot chicks." "no way? you're one of noah's girls?" "yup." i score. (theoretically) when in fact i'm the girl with the "nice personality." hey, being linked to greatness...isn't that what the show Entourage is all about? =) via aim:
“i have my own website.”
“cool.”
“yeah, in fact it’s part of a writer’s group that’s known for having hot chicks.”
“no way? you’re one of noah’s girls?”
“yup.”
i score.
(theoretically)

when in fact i’m the girl with the “nice personality.” hey, being linked to greatness…isn’t that what the show Entourage is all about? =)

]]> By: Wen http://okdork.com/2006/02/28/product-positioning-and-the-roommates/comment-page-1/#comment-547 Wen Wed, 01 Mar 2006 01:40:27 +0000 http://okdork.com/2006/02/28/product-positioning-and-the-roommates/#comment-547 Case in point - about me and my roommate: "They now share an apartment, along with a third roommate, in the upscale Pacific Heights section of San Francisco. Scattered about the living room and bedrooms are the indispensable totems of modern technological privilege: I.B.M. laptops, pink iPods, multiple flat-screen televisions and Ms. Cichelli's Treo 650, a combination cellphone and palmtop." I'm sorry, upscale Pacific Heights, multiple flat-screen T.V.'s... and computers and ipods SCATTERED all around our living room... we sound like spoiled brats... Case in point – about me and my roommate:

“They now share an apartment, along with a third roommate, in the upscale Pacific Heights section of San Francisco. Scattered about the living room and bedrooms are the indispensable totems of modern technological privilege: I.B.M. laptops, pink iPods, multiple flat-screen televisions and Ms. Cichelli’s Treo 650, a combination cellphone and palmtop.”

I’m sorry, upscale Pacific Heights, multiple flat-screen T.V.’s… and computers and ipods SCATTERED all around our living room… we sound like spoiled brats…

]]>